VerveLife is a leading force in robust, tech-driven solutions that help brands and digital retailers harness the power of music. VerveLife provides digital content for the following companies: IMVU, Delivery Agent (formerly MusicToday), Rockbot (formerly Roqbot), Live Nation Signatures, Billboard Music Store. When you choose to have your music delivered to VerveLife, you agree to make it available to all retailers as described below. Please note: for some of VerveLife’s clients, it is not guaranteed that your content will be added to their store or playlists, but it will make your content available for the opportunities detailed below.
Go Live Time
It takes anywhere from 1-3 weeks for content to go live in VerveLife.
VerveLife Stores Territories
All of the companies under VerveLife are in the United States.
IMVU (imvu.com) is a non-traditional music retailer, but a social avatar networking site. Through VerveLife distribution, your music will be available as both a stream and download in the IMVU Music Store. People go to IMVU, create an avatar (a graphical representation of yourself) that can wander, interact, socialize and buy virtual items and music.
How IMVU Sells Your Music
Does IMVU sell your music via?:
*These streams are not paid through TuneCore. See below for more information.
Pay Rate (How Much IMVU Pays You)
Paid Streams: Streaming tracks are purchased by users at a flat rate. An avatar can create a playlist of songs and enable other avatars to listen to it within a chat room; just like a DJ at a radio station puts together a playlist of songs for listeners to hear. When a "radio station" plays songs on the Internet, U.S. law requires you get paid. The money that is owed to you is paid to a collection agency called Sound Exchange. Sound Exchange's job is to collect the money owed to you from streams in the U.S. and then give it to you, once you register with them (registration with Sound Exchange is free). International streaming sales are handled through another company called PPL. So, money earned from streaming your music at IMVU will NOT flow through TuneCore: it will be waiting for you at Sound Exchange, and you need to be signed up with Sound Exchange to retrieve it.
Paid Downloads: In addition to streaming music, MP3 downloads are available to IMVU users for purchase in the IMVU Music Store. The wholesale cost paid to you is 70% of the retail price (i.e. if your song sells for $0.99, you get paid $0.70 for that song sale).
NOTE: IMVU Music Store does not accept any song that is 10 minutes or longer. If you have an album with a song that is 10 minutes or longer, that song will not be available in the IMVU Music Store.
Rockbot provides an innovative and engaging way for people to hear their favorite music at bars and restaurants. Instead of inserting money into a jukebox, customers can check into a participating venue with the Rockbot application and become a “DJ” for the venue, selecting song choices from the app entering it into a DMCA-compliant playlist that gets played through the venue’s speakers. Other DJs in the venue can also add songs to the playlist, ultimately providing a crowdsourced playlist between users under one roof. People can also vote song picks up or down, which affects DJ ratings as well as positions in line.
How Rockbot Sells Your Music
Does Rockbot sell your music via?:
*They do offer download links to purchase in iTunes, so sales would show from the iTunes Store.
**These streams are not paid through TuneCore. See below for more information.
Pay Rate (How Much Rockbot Pays You)
If you deliver your music to VerveLife, it will provide Rockbot access to it for compulsory streaming usage only. That means money earned by your music from streaming through Rockbot will NOT flow through TuneCore: it will be waiting for you at Sound Exchange, and you need to be signed up with Sound Exchange in order to retrieve payment.
Live Nation Signatures
Live Nation Entertainment is the world’s leading live entertainment company consisting of concert promotion, marketing solutions, ticketing and e-commerce. They have two merchandise stores, the Live Nation Superstore Live Nation Superstore and the new Ticketmaster Store. Both stores carry and sell physical goods and digital content from artists, comedians, and celebrities.
How Musictoday, Live Nation and Ticketmaster Stores Sell Your Music
Do Musictoday, Live Nation and Ticketmaster Stores sell your music via?:
VerveLife is the digital content provider for Musictoday, who manages the Live Nation and Ticketmaster Superstores. Therefore when you deliver your content to VerveLife, you are making your music available for the Live Nation or Ticketmaster stores to sell. Not every piece of content delivered to VerveLife will get added to these two stores, but they will be available for consideration.
Pay Rate (How Much Musictoday, Live Nation and Ticketmaster Stores Pay You)
The wholesale cost paid to you will be 70% of the retail price (for example: if a track of yours is sold for $0.99, you will be paid $0.70 for that sale). There are also seasonal, promotional opportunities for both the Live Nation and Ticketmaster stores. Your content may be considered for these promotions if applicable.
Billboard Music Store
The world's premier music publication, Billboard has served the entertainment business since 1894. Beginning as a weekly for the billposting and advertising business, Billboard and its popular music charts have evolved into the primary source of information on trends and innovation in music.
How Billboard Music Store Sells Your Music
Does Billboard Music Store sell your music via?:
VerveLife provides digital content for the Billboard Music Store. Users are driven to the store via brand promotions coordinated by Billboard. Downloads are typically redeemed via codes distributed by the brand and Billboard.
Pay Rate (How Much Billboard Music Store Pays You)
The wholesale cost paid to you will be 70% of the retail price (for example: if a track of yours is sold for $0.99, you will be paid $0.70 for that sale).